DIGITAL MARKETING

Mastering the channels of growth, distribution, and brand awareness.

Organic Growth (SEO)

Winning the search engine game

Keyword Research
On-Page & Technical SEO
Content Strategy
Link Building Tactics

Performance Marketing

Paid acquisition channels

Google Ads (PPC)
Meta/Facebook Ads
Retargeting & Pixels
CAC & LTV Modeling

Brand & Content

Building trust and audience

Copywriting Frameworks
Email Marketing & Automation
Social Media Strategy
Video & Audio Content

Analytics & CRO

Measuring and improving

Google Analytics 4 (GA4)
Tag Manager Baseline
Conversion Rate Optimization
Cohort Analysis

COMPLETED THE SEQUENCE?

Ready to apply these skills in the real world. Check out our project ideas to build your portfolio.